Eros Now Premiers Smoke at MIPCOM


    The first look of the series was screened at MIPCOM with the audience combining the global entertainment fraternity including distributers, broadcasters as well as executives from the global entertainment industry. Meet Eros at MIPCOM Stand No P-1.H63

    South Asia’s leading OTT platform Eros Now, the digital arm of Eros International PLC, premiered its original series Smoke at MIPCOM 2018 on October 15 under the Made in India Originals category. Smoke is a crime drama that will take audiences on a thrilling and eye-opening journey set in the underbelly of Goa. This is the first Indian Web Series to be showcased at MIPCOM.

    The first look of the series was screened at MIPCOM with the audience combining the global entertainment fraternity including distributers, broadcasters as well as executives from the global entertainment industry.

    Eros Now is shifting gears to transform itself into India’s leading OTT player with a big presence in global markets. At the last count, as of June 2018, Eros Now has garnered 10.1 million worldwide paid subscribers and 113 million registered users across the mobile app, WAP and Web platforms.

    Eros International, which has been in the business for four decades, has the richest Indian content libraries (over 11,000 films), and is taking a deep dive into creating “Originals” for its Eros Digital Platform. Led by Rishika Lulla Singh, Eros Now has created a new digital ecosystem for content consumption in India.

    “For over four decades Eros has been entertaining consumers with compelling content, both within India and abroad. With Eros Now serving as a leading OTT film content player, we are well positioned to dominate the global entertainment market by meeting the needs of users worldwide that are hungry for fresh ‘Originals’ and regional content. There is also going to be a consistent and strategic focus on the technology layer of this OTT brand. Besides, we have a prolific in-house technology team and we are also slated to launch a couple of industry first products,” says Rishika Lulla Singh. And Smoke is first in the series of launches to be rolled out.

    Commenting on Smoke’s showcase at MIPCOM, Ridhima Lulla, Chief Content Officer, Eros Group said, “We are thrilled to showcase the series to a global audience before it premieres on Eros Now. Smoke couldn’t be more different from our first series Side Hero where we launched our originals with a self-deprecatory comedy, a relatively untested genre. Smoke on the other hand is a gritty, dark crime drama portraying the never seen side of Goa. There’s no place in India quite like Goa and the show with its unique take on the paradise state makes for a perfect choice out of India to be launched at MIPCOM. With Eros Now originals, we want to continue investing in the brand ‘Eros Now’ to represent a culture of what the youth want to consume”.

    This eleven-episode binge-worthy series, directed by Neel Guha is a game of smoke and mirror, shifting loyalties and brutal cover-ups all against the backdrop of Goa, a state as glamorous as it is unsuspecting of the menace that lurks underneath its surface. The sound track for the series has been composed by well-known musician Karsh Kale, who has redefined the Asian Underground genre of music. The show will be available for Streaming Globally on Eros Now starting October 26.

    Over the next year, Eros Now is planning to launch a slate of over 50 premieres planed for FY ’19 over Eros Now which will comprise feature films, made-for-digital original films and original episodic programs, all of which will be available exclusively on Eros Now to its paying subscribers.

    Eros Now has announced the slate of Originals to be launched in the next six to twelve months.

    Smoke: An unflinching look at the politics within the drug mafia that resides in the intoxicant riddled underbelly of its tropical paradise, Goa. Smoke is led by an all-star cast including Jim Sarbh, Gulshan Devaiah, Kalki Koechlin, Mandira Bedi and Tom Alter amongst others. (Release October 26, 2018)

    Dashavatar with Anirudh Pathak: When mankind became corrupt and greedy, Lord Vishnu, the protector of the realms, incarnated to vanquish evil and save the world. Dashavatar tells this fascinating story of Vishnu’s reincarnations. (Target release December 2018/January 2019)

    Ponniyin Selvan with Krish Jagarlamudi: A multi-seasonal, multi-lingual show based on the famous Tamil novel. Written in five volumes, Ponniyin Selvan narrates the story of Arulmozhivarman – later crowned as Rajaraja Chola I – one of the emperors of the Chola Dynasty, during the 10th and 11th centuries. (Target release March 2019)

    Flesh with Siddharth Anand: An eight-year-old girl goes missing and her NRI parents are forced to seek the help of a suspended female cop in their search for her. An ex-human trafficker is blackmailed to join the search or else risk his sinful past catching with him. (Target release March 2019)

    Mrityulok with Zeishan Qadri: A story that shows a mirror to the ruthless, selfish face of the society and how we all are culprits in a system that offers no incentive to “be good”. (Target release March 2019)

    Bhumi with Pavan Kripilani: A survival thriller set in a dystopian version of Delhi which begs the question, how far is our reality from this supposedly fictional dystopia? (Target Release April 2019)

    Crisis with Nikhil Advani and Gaurav Chawla: On his 50th birthday, Dr Gopichand Wadhwani – one of India’s top cardiologists – decides to follow his childhood dream and become a rapper. Crisis is a story of two generations coming together to help each other get from life what they want. (Target Release May 2019)

    Sanyasi Raja with Prakash Jha: A fictional depiction of the infamous Bhawal case of West Bengal, in which a possible imposter claimed to be the prince of Bhawal, who was at that point presumed dead for over a decade. (Target Release June 2019)

    Kurukshetra: The tribals thought they were Gods. The army thought they were militants. What they turn out to be, are five children with ‘superpowers’ emerging from a genetic mutation. And with destinies that, almost uncannily, resemble the trajectory of the Mahabharata. (Target release TBD)

    Blue Oak Academy: A teen-drama thriller that follows one young boy’s quest to exact revenge with the most prestigious academic institution of the nation. (Target release June 2019)


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